One Minute from Normal – Using Social Media
One Minute from Normal – Using Social Media
At our website www.oneminutefromnormal.com we ask visitors the question: What if an unscheduled event suddenly seizes control of your business? Are you ready?
An increasing number of firms are turning to social media to get ready for what can happen one minute from normal. Here’s why:
As has been demonstrated during recent unrest in countries like Egypt and Tunisia, social media is an effective way of disseminating information to large numbers of people quickly.
Twitter, Facebook, blogs, YouTube videos and LinkedIn are just some of the social media tools that are available. Following are a few guidelines:
You can’t develop a social media strategy after one minute from normal strikes. It must already be in place, so that you will be able to immediately begin a stream of communication.
Social media is, by its very nature, social. This means that a Twitter feed or Facebook page will be of no use if you don’t already have followers. By publishing your coordinates before one minute from normal strikes, you will be able to publish information about recovery efforts shortly after an unplanned event occurs.
KMRD Partners provides risk management consulting and property & casualty insurance to protect against potentially catastrophic losses that wait on the other side of one minute from normal.
Contact us at contactus@kmrdpartners.com before one minute from normal strikes your company, and we will identify and correct coverage and service gaps.